Na’ama Moran was born in Israel, where she received her first experience with food growing up on a turkey farm. She came to the US to study economics, math and political science at Cornell University, where she graduated Magna Cum Laude. After school Na’ama joined NYC emerging markets hedge-fund, Greylock Capital Management, as an analyst. She left finance to pursue her dream of building products that make people’s lives better with technology. She moved to Silicon Valley where she concurrently took classes in Computer Science at Stanford and co-founded Zappedy, a services platform enabling local businesses to close the loop between online marketing and offline sales. The company was acquired by Groupon in 2011.
While working at Zappedy Na’ama encountered a large variety of small business owners and restaurant entrepreneurs. She discovered the hardships of running a small business and was surprised by the lack of transparency and ease-of-use in such an important marketplace. She decided to do something about it. Na’ama launched Cheetah with Chris Elliott in 2016 with the goal of simplifying the daily chore of ordering and managing business supplies. Turning a process that takes business owners 2 hours a day and turn it into 5 minutes per day, while keeping budget goals. She is committed to building a product that will help small businesses thrive, will lower waste and increase transparency in the food supply chain.
In her spare time she loves to practice yoga, hike the beautiful Bay Area trails, and read science fiction books.